Illuminate – Ignite Change Through Speeches, Stories, Ceremonies and Symbols

Illuminate Summary

Illuminate by Duarte and Sanchez

This visual and accessible communication guidebook will show you how Apple, Starbucks, IBM, charity: water, and others have mobilized people to embrace bold changes. To envision the future is one thing, getting others to go there with you is another. By harnessing the power of persuasive communication you, too, can turn your idea into a movement.

Amazon – https://tinyurl.com/ywkcczkd

Illuminate Chapters

Illuminate – Duarte & Sanchez
  1. Leaders Move Others Forward
  2. Listen Empathetically to Light the Path
  3. The Torchbearer’s Toolkit
  4. Moment of Inspiration
  5. Moment of Decision
  6. Moment of Bravery
  7. Moment of Endurance
  8. Moment of Reflection
  9. Moment of Disruption
  10. Conclusion

What is your strategy and story to ignite change?

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